Speaker Session Details

Data Driven? what data are we talking about

Speaker 1

Bill Inmon

Track: Advanced Analysis Techniques

There is no question that companies that are data driven have a great advantage. But most companies are using older, structured data. There is another whole world of data waiting to be exploited - textual data. Come hear how you can exploit BOTH structured and textual data.

Notes and comments

Bill will be speaking from the book HEARING THE VOICE OF YOUR CUSTOMER, Technics Publications